Online sports platform DAZN is going to greatly expand as becoming the first global live sports streaming service in the world.
The London-based platform has been already available in nine countries in the world, including the US, Japan, and Canada, where it shows boxing and a lineup of some other sports.
However, it is to launch within the spring in additional 200 territories where it will concentrate solely on boxing, consistent with a press release published on Monday.
The platform will have deals with promotion companies such as wonder boy, which boasts the power of middleweight Mexican counterpuncher Canelo Alvarez.
DAZN also has deals with Matchroom Boxing USA with GGG Promotions, owned by Kazakhstani ex-middleweight champ Gennady Golovkin and two-time unified heavyweight champion Anthony Joshua of England on its books.
The first fight that is going to be available across the markets of DAZN on May 2 will feature the world champion in 4 different weight categories Alvarez, against an announced opponent.
According to a source on the brink of the project, the subscription price is going to be between US$5 and US$15 per month, counting on the market.
DAZN with about 8 million subscribers also has rights to the NFL in Canada and has acquired Champions League football in Germany, starting with the 2021-2022 season.
The company is majority-owned by the US-based multinational industrial group Access Industries, which also controls general sports site Sporting News and football news website Goals.com.
Considered as one of the key growth drivers in streaming, live sports at a world level have faced two key pitfalls thus far.
The first concerns streaming rights, which are usually sold country by country rather than globally.
The second is tied to the necessity for a platform that’s technically capable of supporting many connections to one live event.